Re: Re: WMT goes orgo
On Aug 29, 2006, at 4:21 PM, jthorn65@sbcglobal.net wrote:
Organic food is seen as premium food and is for a large percentage
of the market a class signifier. It is seen as a premium brand as much as anything else.
The other week we overheard some dairy farmers in upstate New York
talking about their fairly dismal economic plight.
Farmer 1: “Gordon, the price of milk ever going to go up again?”
Farmer 2 (Gordon, who was old & cranky): “Nope. Maybe we should go
organic”
Farmer 1 (after recounting a list of some neighbors who’d made that
move): “The standards are a lot easier than they were a few years ago.”
Etc.
So organic is a (partial and no doubt temporary) antidote to the long- term tendency of basic commodities to fall in price.
Doug