Re: world improved when you want to lick a computer
On Dec 11, 2006, at 12:07 PM, bitch wrote:
Because like it or not, Apple has actually managed something quite
radical for a tech company: They have not merely changed the world,
they have actually improved it. Oh yes they have.I ain’t talkin’ global warming. I don’t mean they’ve solved world
hunger or cured cancer or ended racism or muzzled Ashlee Simpson.
But I do mean something that, in its way, is nearly as profound:
They’ve managed to make the world just a bit more pleasurable,
tasteful, beautiful. They’ve added a dash of that rarest of human
qualities, especially when talking about factory-made tech crap:
They have added a touch of grace.
Ha. Reading this on my sleek white iMac with my sleek black iPod on
the desk next to me, I couldn’t agree more! And the look of OS X is
pure sleekness too, as are the iPod screens. The contrast is
sharpened by the clunky-looking HP printer and hideously boxy
external LaCie drive sitting on either side of the iMac. But why is
it so hard? Why can’t other computer & gadget makers match Apple’s
mastery of the commodity fetish? Why does it mostly look like crap?
Doug