the new metrics
[from The Note]
The Washington Post’s Reliable Source reports that the Arlington-
based New Media Strategies set out to gauge the former veep’s buzz in
the YouTube/MySpace/Facebook universe. “What they found: The number
of ‘friends’ on the official Draft Gore site on MySpace (yes, there
is one) surged by 14 percent overnight, ‘a healthy jump,’ said NMS’s
Howard Mortman. But the five largest Gore fan groups on Facebook grew
just 4.5 percent. And the 10 clips of his appearances posted to
YouTube drew fewer than 400 sets of eyeballs by yesterday afternoon.”
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